Don’t underestimate the impact of quality outdoor hotel furniture. The way your hotel’s exterior spaces are decorated speaks volumes about more than just its style. Outdoor furniture presents an opportunity for your hotel to establish its identity, embrace the unique Tampa Bay atmosphere, and to turn itself into an attraction that guests anticipate and enjoy. Today, we’re exploring exactly how outdoor furniture can impact guest experiences and elevate your hotel’s reputation by examining excellent exterior design at work in some of Tampa Bay’s most well-known hotels. See for yourself the impact that quality outdoor furniture can have, then leverage that potential to attract more guests to your hotel than ever before. Let’s get started.
It Makes a Style Statement
Firstly (and perhaps most obviously), outdoor hotel furniture has the potential to make a major style statement. Furnishing your hotel’s exteriors is about striking a delicate balance between functional usage and aesthetic appeal; in our increasingly image-driven world, first impressions are critical for guests when they consider what hotel to choose for their vacation. Choosing beautiful outdoor furniture isn’t just about making a visual statement; it’s about using that statement to stand out from the crowd and attract guests by showing, not telling, them what to expect from their stay with you. For example: if your target demographic includes stylish, young urban working professionals, your exterior decorations should be chic and streamlined. If you’re aiming to bring in suburban families with multiple children, brighter colors and dynamic patterns might be the way to go. Outdoor furniture design is successful when it communicates to prospective guests that your hotel is a place that will give them the experience they want out of Tampa Bay.
Photo: Marriott Water Street
It Serves a Functional Purpose
Of course, the other most important element of outdoor furniture design is that it must be durable and conducive to the activities in which guests will participate at your hotel. If your pool is a well-known feature, then long-lasting water-resistant furniture is a must-have. If you have well-known outdoor social spaces, like a restaurant or bar, the outdoor furniture should be both stylish and comfortable for large groups. Finding functional outdoor furniture is all about working with a provider who can guarantee the highest possible levels of quality. In order to serve a functional purpose, outdoor furniture should be crafted, not produced; this means that you should look for furniture that is handcrafted. Opt for a furniture manufacturer who takes the time to create smaller quantities of durable pieces, rather than a mass producer who churns out countless furnishings that may not make it through a year at a high-volume hotel. When looking for functional pieces, pay close attention to the manufacturing process.
Photo: The Epicurean Hotel Tampa
It Turns Your Hotel into an Attraction
Tampa Bay is rife with activities for groups of all ages and backgrounds, but despite the city’s undeniable appeal, you should aim to make your hotel its guests’ number-one attraction. That starts with recreational activities that guarantee both relaxation and entertainment. Quality outdoor furniture is the cornerstone of making your hotel’s facilities appeal to guests. For example, if you want your pool to be a hallmark of countless Instagram posts and positive Yelp reviews, make it a space where guests want to spend their time. Provide furniture that offers opportunities for guests to comfortably lounge both in the sun and shade. Make your outdoor spaces versatile and stylish with well-designed furnishings. That’s the first step to making these spaces memorable.
It Embraces the Landscape
Tampa Bay is such a special area: it merges the best of fast-paced city life with beachside relaxation, and guests should be able to expect the best of both of these worlds when they stay at your hotel. Take advantage of Tampa’s sunny climate and endless activities with furniture that compliments the city’s unique landscape. Provide your guests with multiple options when it comes to chatting, lounging, or relaxing outdoors. Encourage them to enjoy the Tampa Bay climate from the comfort of your lobby or deck by furnishing these spaces with pieces that make it easy to enjoy the fresh air.
Quality outdoor hotel furniture will embrace what makes your hotel’s location unique, all the while staying true to your brand and turning your hotel into an attraction that guests look forward to enjoying. If you’re ready to elevate your hotel’s exterior spaces, begin by taking a look at your options. Explore some of our solutions for hotel patio furniture here.